Archive for August, 2008

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Green Fatigue?

August 21, 2008

Maybe I am suffering from green fatigue or maybe just actual fatigue as my lack of posting exhibits this…

Lately I have been working non-stop, watching the Olympics, intern searching, job research (for when i graduate in january eek!), being sick (wah wah) and getting ready for the fall.

I find it hard to believe that it is the middle of August. My roommate is moving out which is sad so the search for a new roommate is underway…

Speaking of the apartment, we seem to have a mysterious mouse friend. I have not seen said mouse but we are taking precautions..

Anywho, I haven’t been able to bring myself to blog even though I have ideas in my head.. maybe once I go home for a few days and then get into the swing of scholl i will get back in blogger mode… I do have an actual post about green fatigue in th works.. I just have to write it..

Until then.. Stay posted .. more green to come.

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Sleepless Ponderings: College Course Offerings from Sustainability to New Media.

August 4, 2008

So as it is almost 2 am and I cannot sleep (although I have to be up in 5 hrs), I decided to do a bit of blogging.

Two things of interest that I read this week.

First from TreeHugger.

The Princeton Review now offers green ratings for colleges. Topping the list for the greenest school.. Arizona State University. ASU has a School of Sustainability. Crazy, I had no idea that existed anywhere. The school also stared a lecture requirement for freshman that contains a sustainability component.

I think that’s awesome. I mean, I wish i even had the option to take a course like that. Wonder if any school offers Green Communications or Green PR?

I went ahead and read some of the guidelines for the rankings and they include expected eco-friendly measures of use of organic food and fossil fuels alternatives and also more abstract ideas as professors ability to integrate eco-friendly concepts into instruction.

Interesting stuff… Check it out here.

Second article I read was on ReadWriteWeb and entitled Can New Media Be Taught In Schools?

This article really struck a chord with me being a PR student and having just taken a class in new media. While I feel that we might not be at the point to have New Media Departments, I do believe that this is valuable and useful information (especially in COM) but also in business development, marketing, etc…

The good thing is that this generation has grown up using computers and thus, we are aware of many of the new, social media tools but maybe not in terms of how to effectively utilize them within designed business goals.

One key challenge with this is just being able to keep up with change trends and the fast-paced nature that is the web, new ethical dilemmas, etc…

Any thoughts?

Nonetheless, two really interesting things to ponder….